Overview

On 31 August 2026, MINISO’s shares on the Hong Kong exchange fell 11.4% to HK$18.83 after the company released its second‑quarter 2026 earnings.

Financial Results

  • The quarter’s earnings per share were RMB 1.76, compared with the consensus estimate of RMB 2.12.
  • Revenue for the quarter was approximately RMB 5.75 billion, below analyst expectations of about RMB 5.81 billion.

Overseas Business Performance

  • Chief Executive Officer Guofu Ye stated that overseas performance “fell short of our expectation.”
  • The profit contribution from international operations declined sharply, moving from 35‑40 % of total profit in 2023 to only 10‑15 % in the first half of 2026.

Market Reaction

  • The Hang Seng Index slipped 0.9% on the same day, offering little support to MINISO’s share price.

Publication Details

  • The article was published by Editor Ambar Warrick on the Stock Market section of Reuters on 31‑08‑2026 at 08:36 am.
  • The piece was generated with AI assistance and subsequently reviewed by an editor, as noted in the footer.