Company Disclosure
Business Overview
Prudent Corporate Advisory Services is a diversified financial services group headquartered in Ahmedabad, founded in 2003. The company operates through a B2B2C model with:
- 1,712 employees
- 39,691 channel partners
- 165 locations across 21 states
The company distributes multiple financial products including mutual funds, insurance, stockbroking, NPS, unlisted securities, bonds, fixed deposits, PMS, AIFs, and smallcase.
Financial Highlights - Consolidated Q2 FY2027
Revenue Performance
- Total Revenue from Operations: ₹388.7 crore (up 21.6% YoY from ₹319.8 crore in Q2 FY26)
- Commission and Fee Income Breakdown:
- Mutual Fund Distribution: ₹320.8 crore
- Insurance Products: ₹47.3 crore
- Stock Broking and Allied Services: ₹5.2 crore
- Other Financial and Non-Financial Products: ₹11.7 crore
- Interest Income: ₹2.3 crore
- Net Gain on Fair Value Changes: ₹1.4 crore
Expense Structure
- Commission & Fees Expense: ₹211.3 crore
- Employee Cost (ex. ESOP): ₹41.4 crore
- ESOP Charges: ₹1.7 crore
- Other Expense: ₹31.5 crore
- Total Operating Expense: ₹285.9 crore (up 15.5% YoY)
Profitability Metrics
- Operating Profit: ₹102.8 crore (up 42.4% YoY)
- Operating Profit Margin: 26.4% (improved 390 bps YoY from 22.6%)
- Profit Before Tax: ₹96.1 crore (up 33.6% YoY)
- Profit After Tax: ₹71.7 crore (up 33.9% YoY)
- PAT Margin: 18.4% (improved 170 bps YoY from 16.7%)
- Basic EPS: ₹17.32 (up from ₹12.93 YoY)
Half-Yearly Performance (H1 FY2027)
- Total Revenue: ₹736.4 crore (up 20.0% YoY)
- Operating Profit: ₹191.9 crore (up 37.6% YoY)
- PAT: ₹146.5 crore (up 39.1% YoY)
- Basic EPS: ₹35.37
Assets Under Management (AUM)
- Quarterly Average AUM: ₹143,623 crore (up 20.7% YoY from ₹118,986 crore)
- Equity AUM Composition: 96.8% of total mutual fund AUM
- SIP Contribution: ₹12,329 crore gross equity inflows through SIPs (43.2% of total gross equity inflows)
- Monthly SIP Flow: ₹1,188 crore as of March 2026
Operational Metrics
Mutual Fund Distribution
- Overall Rank: 4th largest mutual fund distributor in India (FY25)
- Market Share: 5.01% of total MFD commission income (FY25)
- Non-Bank Rank: 2nd largest non-bank distributor
- Number of MFDs: 39,691 channel partners
- MFD Experience Profile:
- Below 5 years: 24,663 MFDs (62.1% of total, contributing 28.8% of AUM)
- Above 5 years: 15,028 MFDs (37.9% of total, contributing 71.2% of AUM)
Insurance Distribution
- Total Premium: ₹245.3 crore (Q2 FY27)
- Fresh Premium: ₹67.9 crore
- Life Insurance Premium: ₹170.5 crore
- General Insurance Premium: ₹74.8 crore
- Commission Income: ₹47.3 crore
SIP Statistics (as of March 2026)
- Age-wise Investor Distribution:
- Below 25 years: 6.5% of investors, 3.4% of AUM
- 26-35 years: 16.4% of investors, 10.6% of AUM
- 36-45 years: 25.2% of investors, 22.8% of AUM
- 46-60 years: 29.7% of investors, 35.2% of AUM
- Above 60 years: 22.2% of investors, 28.1% of AUM
Strategic Developments
Acquisitions Completed
1. Karvy Stock Broking Limited (November 2021):
- Acquisition cost: ₹151.00 crore (excluding taxes)
- AUM acquired: ₹8,093 crore
- Equity component: 90.4%
- Live SIPs: 163,751
- Live investors: 481,282
2. iFast Mutual Fund Assets:
- AUM acquired: ₹517 crore
- Acquisition cost: ₹2.26 crore
3. Indus Capital (Pune) (October 2025):
- Aggregate consideration: ₹123.75 crore (including deferred performance-based payments)
- Mutual Fund AUM: ₹2,104 crore
- PMS-AIF AUM: ₹145 crore
- Monthly SIP book: ₹10.83 crore
- Active families: 3,571
Technology Initiatives
- EDGE+: AI-powered business management tool for MFDs
- Fundzbazar: Technology-enabled investment platform
- Partner Desk: Comprehensive sales and productivity tools for channel partners
- Wealth Scanner: Consolidated reporting across all products
Treasury Position
- Total Investments: ₹701.13 crore (as of September 30, 2026)
- Cash Flow from Operations CAGR: 30.0% (FY21-FY26)
Shareholding Pattern
Major Institutional Holders (as of October 27, 2026):
- Zulia Investments Pte Ltd (Temasek Group): 6.69%
- DSP Investment Managers Pvt Ltd: 5.69%
- Kotak Mahindra Asset Management Company Ltd: 5.30%
- Nippon Life Asset Management Ltd: 2.05%
- T Rowe Price: 1.95%
- Other significant holders: HSBC, ICICI Prudential, Vanguard, Sundaram, Wasatch Global, HDFC, Canara Robeco
Market Capitalization: ₹11,931 crore
Face Value: ₹5.0
Management Team
Key Leadership:
- Sanjay Shah: Chairman & Managing Director (35 years experience, CA)
- Shirish Patel: CEO & Whole-time Director (26 years experience, MBA)
- Chirag Shah: Non-Executive Director (25 years experience, CA)
- Chirag Kothari: Chief Financial Officer (20 years experience, CS)
Independent Directors:
- Karan Kailash Datta (25 years experience, BCOM)
- Shilpi Thapar (20+ years experience, CS)
- Aniket Talati (18 years experience, CA)