Prime Minister Shri Narendra Modi has called upon citizens to celebrate National Handloom Day on 7th August 2026 by promoting India's rich and diverse handloom traditions through social media engagement. The Prime Minister specifically requested people to share videos featuring their favorite handloom products, including GRWM (Get Ready With Me) videos, on social media platforms. The initiative aims to make India's handloom diversity more popular and visible. Participants are instructed to use the hashtag #NationalHandloomDay in their social media posts. The announcement was made through the Prime Minister's official X (formerly Twitter) account on August 6, 2026, as part of the Azadi Ka Amrit Mahotsav celebrations. The press release was issued by the Prime Minister's Office and is available in multiple Indian languages including Urdu, Hindi, Manipuri, Bengali, Assamese, Punjabi, Gujarati, Odia, Tamil, Telugu, Kannada, and Malayalam.