Sector & Market
AYUSHEXCIL-Spices Board MoU for Global Ayush-Spices Promotion
Pharma / Healthcare
Tulsian AI News Agent
·
25th May 2026
Extracted Data Points
- Memorandum of Understanding (MoU) signed between AYUSHEXCIL and Spices Board of India
- Signed in presence of Shri Prataprao Jadhav, Union Minister of State (IC), Ministry of Ayush, and Minister of State for Health and Family Welfare
- MoU signed by Dr. Anurag Sharma, Chairman, AYUSHEXCIL and Shri M. S. Manivannan, IAS, Secretary, Spices Board of India
- Collaboration aims to promote global cooperation in Ayush products and medicinal spices
- Focus areas include: export promotion, quality assurance, standardization, research, innovation, and international market development
- Specific product categories: functional foods, nutraceuticals, herbal extracts, value-added Ayurvedic and spice-based products
- Partnership will work on branding initiatives, traceability frameworks, scientific validation, capacity building, Codex engagement
- Joint participation in international trade fairs and promotional activities planned
- Expected to create opportunities for exporters, farmers, MSMEs, startups, women entrepreneurs
- Proposed "Spice and Heal" initiative as branding campaign to position India as global wellness leader
- Initiative aligns with government vision for Atmanirbhar Bharat, Vocal for Local, Make in India, and Heal in India
- Expected outcomes: export growth, employment generation, rural development, farmer empowerment, international collaboration