Survey of 4,400 Europeans shows openness to Chinese car brands rose to 55%, up from 43% late 2023.
Rejection of Chinese brands fell to 21% from 46% two years ago; Spain and Hungary lead with 75% willingness.
Germany interest reached 46%; 13% would definitely buy a Chinese vehicle, double the figure from two years prior.
Consumers now prioritize tech features—charging speed, range, infotainment—where Chinese OEMs like BYD, MG, NIO have advantage.