The Ministry of Ayush organized an RJ & Influencer Meet at Ayush Bhawan, New Delhi on June 8, 2026, as part of its nationwide outreach campaign for the International Day of Yoga (IDY) 2026. The event brought together leading radio personalities, digital influencers, content creators, and media professionals to strengthen public participation in this year's celebrations under the theme "Yoga for Healthy Ageing."
Ms. Alarmelmangai D, Joint Secretary of the Ministry of Ayush, addressed the gathering and highlighted the remarkable journey of the International Day of Yoga since its inception in 2015, noting its evolution into one of the world's largest public health movements observed across more than 180 countries. She emphasized that the theme reflects the growing global need to promote healthy, active, and dignified ageing through accessible and holistic wellness practices.
The Joint Secretary underlined yoga's role in maintaining physical mobility, mental well-being, emotional resilience, and overall quality of life throughout the ageing process. She reiterated the Ministry's vision of promoting yoga as a daily lifestyle practice through its year-round initiative, Yoga 365, which expands reach through community engagement, institutional partnerships, and public participation.
Recent initiatives highlighted include the development of ten yoga protocols for non-communicable diseases and specific target groups, the Yoga for Air Travel Protocol, and specialized yoga modules designed for different age groups and health requirements. These initiatives aim to integrate yoga with preventive healthcare and wellness promotion across the country.
Recognizing the growing influence of digital and community media, the Joint Secretary emphasized the important role of radio and social media creators in shaping public conversations and inspiring positive behavioral change. Participants were encouraged to support the IDY 2026 campaign by sharing personal yoga experiences, creating content around healthy ageing and preventive wellness, highlighting inspiring yoga stories, participating in Yoga 365 activities, and amplifying key campaign messages.
The interactive session saw enthusiastic participation from radio jockeys and digital creators who shared suggestions on expanding outreach, enhancing audience engagement, and making yoga-related content more relatable for younger generations and diverse communities. Participants expressed commitment to supporting the Ministry's efforts and contributing creatively to the nationwide campaign leading up to June 21.
The Ministry reaffirmed its commitment to collaborating with media professionals, influencers, and content creators to ensure the message of "Yoga for Healthy Ageing" reaches every household and inspires people of all age groups to embrace yoga as a way of life.