Tata CLiQ 10.10 Festive Sale Overview

Tata CLiQ announced that its annual flagship 10.10 sale will be live on the Tata CLiQ Fashion and Tata CLiQ Luxury platforms from 8 October to 18 October 2026. The promotion targets the festive season and promises a broad assortment of fashion, luxury and beauty products.

Promotional Mechanics and Validity

The sale introduces a Festive Pass on Tata CLiQ Fashion and a Collectors Card on Tata CLiQ Luxury. Both instruments unlock additional offers across successive purchases and provide free‑shipping benefits, with the passes remaining active until 31 December 2026.

Discount Structure

Discounts span from 30 % to 70 % across multiple categories, including apparel, footwear, accessories, jewellery, watches and beauty items. Specific brand‑level offers include:

  • Arrow, Levi’s, Rare Rabbit and U.S. Polo at 40‑50 % off.
  • Forever New and Only at up to 50 % off.
  • Decathlon offering up to 70 % off across its range.
  • Casio and Timex timepieces discounted up to 60 % off, while Titan is at a minimum 20 % off.
  • Footwear brands such as adidas Originals, Skechers and Nike are up to 50 % off; Campus, Metro, Mochi and Woodland are at least 30 % off.
  • Jewellery brands Giva, Mia by Tanishq and Palmonas feature notable offers, and eyewear brands Armani Exchange, Oakley and Ray‑Ban present unmissable discounts.

Beauty and Home Category Offers

The Tata CLiQ Palette, accessible via the Fashion app, showcases beauty deals: Maybelline New York and Lakme at 35‑50 % off, M.A.C at a flat 20 % off with complimentary gifts, Cetaphil, Neutrogena and The Face Shop up to 35 % off, and hair‑care brands L'Oreal Paris, Schwarzkopf Professional and Wella Professionals also discounted. Fragrances from Calvin Klein, Nautica, Rabanne and Skinn by Titan are offered at attractive rates.

Luxury Platform Highlights

Tata CLiQ Luxury presents premium selections such as Calvin Klein Jeans, Gant, Lacoste, True Religion, Guess, Juicy Couture, Karen Millen, MAC Duggal, and more. The platform also features kids’ brands Choupette, Moschino and The Baby Trunk, Indian designer labels in the Indiluxe section, and luxury eyewear including Oakley, Off‑White, Prada, Tom Ford and Versace. Timepieces from Fossil, Maserati, Michael Kors, Titan and Swiss brands, fashion jewellery from Emporio Armani, Juwelina Paris, Swarovski and Ted Baker, and home items from Hafele, Le Creuset, Smeg and Spread Spain are part of the offering.

Card‑Based Instant Discount

An additional 12.5 % instant discount is available for purchases made with American Express, HSBC Bank and Kotak Bank credit cards. This card‑specific discount is valid from 5 October to 18 October 2026.

Executive Comment

CEO Gopal Asthana stated that the 10.10 sale is one of the biggest and most anticipated events, expecting stronger growth than the previous year, driven by categories such as ethnic wear, footwear, accessories, beauty and watches. He highlighted the introduction of new collections and the Festive Pass and Collectors Card as mechanisms to enhance customer savings.

Access Details

Customers can shop the sale at https://www.tatacliq.com/ for Fashion and https://luxury.tatacliq.com/ for Luxury offerings.