Extracted Data Points

  • Nationwide 'Khet Bachao Abhiyan' launched under Union Ministry for Agriculture and Farmers' Welfare
  • Campaign promotes balanced fertiliser use, conservation of soil fertility and sustainable farming practices
  • As of June 4, 2026: 9,42,000+ farmers connected with the campaign
  • 17,834 awareness programmes organized with 6,98,300 farmer participants
  • 3,698 training programmes conducted with 1,57,438 participants
  • Training covered balanced fertiliser use, soil health management and scientific farming techniques
  • 8,850 demonstrations organized focusing on organic and alternative nutrient sources
  • Demonstrations covered integrated nutrient management techniques
  • 5,237 panchayat representatives associated with initiative (panchs, sarpanches, district council members)
  • 9,609 input dealers participated in dialogue and interaction programmes
  • 8,383 farmer-members from FPOs, SHGs and FIGs participated in programmes
  • Banners, posters and hoardings displayed at 60,477 locations across country
  • 1,027 radio and community radio talks conducted
  • 240 television and digital media programmes conducted
  • Digital outreach reached approximately 3,50,50,000 people across country
  • 600 programmes organized with 32,021 participants (as of June 4, 2026)
  • Campaign objectives: encourage balanced fertiliser use, promote nutrient management based on soil testing, improve soil fertility through sustainable practices, ensure conservation of healthy agricultural land