Union Commerce and Industry Minister Piyush Goyal addressed the 17th Toy Biz International B2B Exhibition 2026, highlighting the remarkable transformation of India's toy industry. The Minister reported that toy exports have increased by 239% over the last four years, while imports declined by 32%, creating a predominantly domestic-supplied market valued at approximately ₹18,000 crore where imports now account for only ₹2,500-3,000 crore.
The government announced plans to establish modern testing facilities across toy manufacturing clusters through the Bureau of Indian Standards (BIS), National Test House, and other government laboratories. The Minister urged industry stakeholders to identify specific testing equipment needs to ensure Indian toys meet international quality standards. He encouraged public-private partnerships to create Centres of Excellence for testing, product development, innovation, and design.
Goyal emphasized technological advancement, calling for adoption of Computer-Aided Design and Computer-Aided Manufacturing (CAD-CAM) technologies and CNC machining to improve product quality, precision, and efficiency. He stressed the importance of quality stitching, superior thread quality, machine-stitched products, and attention to manufacturing details for global market success.
The Minister highlighted significant opportunities through India's nine Free Trade Agreements, noting that the India-UK FTA will become operational from 15 July 2026, providing zero-duty access to European markets across 27 countries including Italy, France, Germany, Spain, and Portugal. He urged immediate business delegations to the 38 countries covered under these FTAs and mentioned upcoming agreements with GCC countries, Mexico, Brazil, and Canada expected by year-end.
Goyal revealed that approximately 21,000 MSME units are engaged in toy manufacturing across more than 50 toy clusters, with many undertaking contract manufacturing for Indian and international brands. He noted that export turnover is not included in MSME status determination, allowing enterprises to expand while maintaining benefits. The Minister called for skill development centers, partnerships with Industrial Training Institutes (ITIs), and brand-building initiatives with Export Promotion Mission support.
On Quality Control Orders (QCOs), the Minister reiterated commitment to maintaining standards while protecting against unfair imports and dumping, directing manufacturers to approach the Directorate General of Trade Remedies (DGTR) or DPIIT for support. He emphasized sustainable manufacturing practices and developing domestic capabilities in motor production, electronics, dies, and moulds to create a self-reliant ecosystem.
The exhibition featured over 400 Made-in-India toy brands, more than 15,000 business visitors, and participants from over 50 countries, demonstrating the sector's growing global engagement.