The Ministry of Tribal Affairs, through Tribal Cooperative Marketing Development Federation of India (TRIFED), unveiled RISA - Timeless Tribal, a dedicated premium brand for tribal textiles, embroideries and handicrafts
Inaugurated exclusive RISA Store at Gallery No. 2, Rajiv Gandhi Handicrafts Bhawan, Connaught Place, New Delhi
Seven tribal textile and embroidery traditions identified: Eri Silk and Muga Silk of Assam, Santal Cotton of Jharkhand, Changpa Pashmina of Ladakh, Kotpad Cotton and Dongria Embroidery of Odisha, and Toda Embroidery of Tamil Nadu
Focused promotion of selected tribal handicrafts: Longpi Pottery of Manipur, Turtuk Brass Cutlery of Ladakh, and Dokhra Art of Chhattisgarh
Engaged fashion designers: Ms. Anju Modi, Shri Manish Tripathi, Shri Gaurav Jai Gupta, Shri Abu Jani and Shri Sandeep Khosla, and Ms. Sameera Dalvi
Implementation through National Design Centre (NDC), an autonomous organization under Ministry of Textiles
National Institute of Design (NID), Haryana engaged for development of premium and environmentally sustainable packaging solutions
Project encompasses design development, creation of garment prototypes, capacity building of tribal weavers and artisans, establishment of stitching facilities, strengthening of weaving and handicraft clusters, and improvement of product presentation and packaging
Initiative aligned with vision for Viksit Bharat promoting inclusive growth through economic empowerment of tribal communities
Expected to contribute towards economic empowerment of tribal communities, particularly women artisans
